Project Overview: CMS Website Design & Development for Consulting Firm

‍Objective:
To design and develop a professional, responsive, and content-managed website for a consulting company, with the goal of enhancing brand credibility, showcasing services and expertise, and enabling easy content updates through a user-friendly CMS.

‍Project Scope:1. Discovery & Requirements Gathering
‍Conducted stakeholder workshops to define the company’s value proposition, user personas, and business objectives.Identified required site features, including service overviews, team bios, case studies, blog functionality, and lead generation forms.

‍2. UX/UI Design
‍Created wireframes and high-fidelity prototypes focused on clear navigation, information hierarchy, and accessibility.Developed a modern visual identity aligned with the company’s brand guidelines, incorporating clean layouts, professional typography, and a trust-building color palette.

‍3. CMS Platform Implementation
‍Built the website using a scalable CMS platform (e.g., WordPress, Webflow, or Squarespace—depending on client preference).Configured custom content types for services, case studies, testimonials, and blog posts.Integrated a modular page builder (e.g., Gutenberg for WordPress or Webflow CMS collections) to allow for easy updates and content expansion without developer support.

‍4. Responsive Front-End Development
‍Developed mobile-first layouts using HTML5, CSS3, and responsive frameworks to ensure optimal performance on all devices.Optimized load times and user experience through image compression, lazy loading, and minimal use of third-party scripts.

‍5. Lead Generation & CRM Integration
‍Integrated contact forms and calls-to-action across key pages.Connected forms with a CRM or email marketing platform (e.g., HubSpot, Mailchimp, or Zoho) for lead capture and automation.

‍6. SEO & Performance Optimization
‍Applied technical SEO best practices: semantic HTML structure, meta tags, XML sitemap, clean URL structure, and schema markup.Configured Google Analytics and Google Search Console for site traffic analysis and performance tracking.

‍7. Testing, Training & Launch
‍Conducted full QA testing across modern browsers and devices.Delivered training documentation and live walkthroughs for internal teams to manage content.Launched the website on a secure hosting environment with domain configuration and SSL.

‍Optional Enhancements
‍Blog and resource center for content marketing.Multilingual support.Client portal or gated content functionality for whitepapers or reports.

‍Timeline: Estimated 4–6 weeks from discovery to deployment.

‍Outcome:
A flexible, professional-grade website that reflects the consulting firm’s expertise, supports ongoing marketing efforts, and empowers internal teams to manage and grow their content with ease.